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Latina-owned service gets grant from Eva Longoria Structure


May 6, 2022
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From being an Uber motorist to ending up being a company owner, Mirna Guardiola is among the 4.65 million Latino company owner in the U.S. to show they can accomplish more than many might think of.

As the fastest-growing section of U.S. small companies, Latino-owned business are taking the lead in regards to earnings, according to Forbes late in 2015.

Their financing, nevertheless, not a lot.

From 2020 to 2021, the financing rate for Latino-owned organizations was 34.5% in contrast to that of non-Latino-owned business, which was 36.6%.

Thankfully for Latino business owners, the Eva Longoria Structure just recently partnered with not-for-profit microlender Accessity to award $10,000 worth of grants to 12 Latina-owned organizations.

Amongst the receivers: Guardiola’s bag service, Mujer Brave.

A mom of 3, Guardiola emigrated from Culiacán, Sinaloa, to San Diego, with beginner-level English and really little experience in accounting. After her divorce, she was inspired to offer her household and worked as a motorist for Uber and Lyft.

The COVID-19 pandemic hit in 2020, and Guardiola’s motorist task was postponed, leading her to find the Spanish-language Accessity Academy for Service Success program.

After the 10-week program, Guardiola was geared up with the needed tools to introduce her own service regardless of the continuous pandemic and in June 2020, it came true.

She integrated her entrepreneurial efforts with product she offered on Facebook Market and at the Flea market as a pastime, and she began Mujer Brave mid-pandemic.

Operating from her house in San Ysidro with product from craftsmens in Mexico, Guardiola offers bags online and at some in-person occasions. She still drives for Uber and Lyft, now depends on her service not just as an extra stream of earnings however as a source of inspiration for other ladies like her.

She states her business is indicated to “motivate other ladies to never ever quit,” for this reason the name of her service, which equates to “brave lady.”

Offering thanks to Accessity is inadequate to reveal gratitude for the program and assistance she got there, she stated.

” They thought in me as a female business owner and I am really grateful,” Guardiola stated. “Their assistance deserves more than the cash I have actually made.”

Guardiola will be utilizing the $1,000 grant she got from Accessity to money marketing and social networks projects. According to Accessity, the grant receivers, who all finished from its success program, were picked based upon their application and if their service is presently in operation and shows “durability, resourcefulness and development.”

Accessity states its objective is “to open doors of monetary chance, mainly to business owners of color, ladies and immigrant business owners, so they can develop flourishing organizations and incomes on their own and their households.”

For more details about Accessity, go to https://academiadeaccessity.org/

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